Autodesk brand colors
Autodesk leads with pure yellow (#FFFF00, the most saturated primary of any brand in this set) against black and white. Its tertiary colours are named for times of day: Dawn, Dusk, Twilight, Morning.
Official site: autodesk.com
Every color
| Color | Role | Hex | RGB | HSL | Pantone | CMYK | Preview |
|---|---|---|---|---|---|---|---|
| Hello Yellow | primary | #FFFF00 | 255, 255, 0 | 60, 100%, 50% | 3935 C | 0, 0, 100, 0 | Fill screen |
| Autodesk Black | secondary | #000000 | 0, 0, 0 | 0, 0%, 0% | Black C | 60, 40, 40, 100 | Fill screen |
| Autodesk White | background | #FFFFFF | 255, 255, 255 | 0, 0%, 100% | -- | 0, 0, 0, 0 | Fill screen |
| Warm Slate | neutral light | #D5D5CB | 213, 213, 203 | 60, 11%, 82% | 400 C | 16, 11, 18, 0 | Fill screen |
| Slate | neutral dark | #666666 | 102, 102, 102 | 0, 0%, 40% | Cool Grey 10 C | 60, 51, 51, 20 | Fill screen |
| Dawn | accent | #F09D4F | 240, 157, 79 | 29, 84%, 63% | 714 C | -- | Fill screen |
| Dusk | accent | #F2520A | 242, 82, 10 | 19, 92%, 49% | 1655 C | -- | Fill screen |
| Twilight | accent | #1D91D0 | 29, 145, 208 | 201, 76%, 46% | 2382 C | -- | Fill screen |
| Morning | accent | #2AD0A9 | 42, 208, 169 | 166, 66%, 49% | 7465 C | -- | Fill screen |
Contrast pairs
Hello Yellow passes AA for body text on black, at 19.6 to 1.
Of 106 ordered pairs in this palette, 38 clear 4.5 to 1 for body text and 56 clear 3 to 1 for large text. Row is the text color, column is the background.
| Text color | Hello Yellow | Autodesk Black | Autodesk White | Warm Slate | Slate | Dawn | Dusk | Twilight | Morning | Autodesk White | Autodesk Black |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Hello Yellow | 19.6Hello Yellow on Autodesk Black, passes AA for body text | 1.1Hello Yellow on Autodesk White, fails AA for body text | 1.4Hello Yellow on Warm Slate, fails AA for body text | 5.3Hello Yellow on Slate, passes AA for body text | 2.0Hello Yellow on Dawn, fails AA for body text | 3.3Hello Yellow on Dusk, fails AA for body text | 3.3Hello Yellow on Twilight, fails AA for body text | 1.8Hello Yellow on Morning, fails AA for body text | 1.1Hello Yellow on Autodesk White, fails AA for body text | 19.6Hello Yellow on Autodesk Black, passes AA for body text | |
| Autodesk Black | 19.6Autodesk Black on Hello Yellow, passes AA for body text | 21.0Autodesk Black on Autodesk White, passes AA for body text | 14.2Autodesk Black on Warm Slate, passes AA for body text | 3.7Autodesk Black on Slate, fails AA for body text | 9.6Autodesk Black on Dawn, passes AA for body text | 6.0Autodesk Black on Dusk, passes AA for body text | 6.0Autodesk Black on Twilight, passes AA for body text | 10.7Autodesk Black on Morning, passes AA for body text | 21.0Autodesk Black on Autodesk White, passes AA for body text | ||
| Autodesk White | 1.1Autodesk White on Hello Yellow, fails AA for body text | 21.0Autodesk White on Autodesk Black, passes AA for body text | 1.5Autodesk White on Warm Slate, fails AA for body text | 5.7Autodesk White on Slate, passes AA for body text | 2.2Autodesk White on Dawn, fails AA for body text | 3.5Autodesk White on Dusk, fails AA for body text | 3.5Autodesk White on Twilight, fails AA for body text | 2.0Autodesk White on Morning, fails AA for body text | 21.0Autodesk White on Autodesk Black, passes AA for body text | ||
| Warm Slate | 1.4Warm Slate on Hello Yellow, fails AA for body text | 14.2Warm Slate on Autodesk Black, passes AA for body text | 1.5Warm Slate on Autodesk White, fails AA for body text | 3.9Warm Slate on Slate, fails AA for body text | 1.5Warm Slate on Dawn, fails AA for body text | 2.4Warm Slate on Dusk, fails AA for body text | 2.4Warm Slate on Twilight, fails AA for body text | 1.3Warm Slate on Morning, fails AA for body text | 1.5Warm Slate on Autodesk White, fails AA for body text | 14.2Warm Slate on Autodesk Black, passes AA for body text | |
| Slate | 5.3Slate on Hello Yellow, passes AA for body text | 3.7Slate on Autodesk Black, fails AA for body text | 5.7Slate on Autodesk White, passes AA for body text | 3.9Slate on Warm Slate, fails AA for body text | 2.6Slate on Dawn, fails AA for body text | 1.6Slate on Dusk, fails AA for body text | 1.6Slate on Twilight, fails AA for body text | 2.9Slate on Morning, fails AA for body text | 5.7Slate on Autodesk White, passes AA for body text | 3.7Slate on Autodesk Black, fails AA for body text | |
| Dawn | 2.0Dawn on Hello Yellow, fails AA for body text | 9.6Dawn on Autodesk Black, passes AA for body text | 2.2Dawn on Autodesk White, fails AA for body text | 1.5Dawn on Warm Slate, fails AA for body text | 2.6Dawn on Slate, fails AA for body text | 1.6Dawn on Dusk, fails AA for body text | 1.6Dawn on Twilight, fails AA for body text | 1.1Dawn on Morning, fails AA for body text | 2.2Dawn on Autodesk White, fails AA for body text | 9.6Dawn on Autodesk Black, passes AA for body text | |
| Dusk | 3.3Dusk on Hello Yellow, fails AA for body text | 6.0Dusk on Autodesk Black, passes AA for body text | 3.5Dusk on Autodesk White, fails AA for body text | 2.4Dusk on Warm Slate, fails AA for body text | 1.6Dusk on Slate, fails AA for body text | 1.6Dusk on Dawn, fails AA for body text | 1.0Dusk on Twilight, fails AA for body text | 1.8Dusk on Morning, fails AA for body text | 3.5Dusk on Autodesk White, fails AA for body text | 6.0Dusk on Autodesk Black, passes AA for body text | |
| Twilight | 3.3Twilight on Hello Yellow, fails AA for body text | 6.0Twilight on Autodesk Black, passes AA for body text | 3.5Twilight on Autodesk White, fails AA for body text | 2.4Twilight on Warm Slate, fails AA for body text | 1.6Twilight on Slate, fails AA for body text | 1.6Twilight on Dawn, fails AA for body text | 1.0Twilight on Dusk, fails AA for body text | 1.8Twilight on Morning, fails AA for body text | 3.5Twilight on Autodesk White, fails AA for body text | 6.0Twilight on Autodesk Black, passes AA for body text | |
| Morning | 1.8Morning on Hello Yellow, fails AA for body text | 10.7Morning on Autodesk Black, passes AA for body text | 2.0Morning on Autodesk White, fails AA for body text | 1.3Morning on Warm Slate, fails AA for body text | 2.9Morning on Slate, fails AA for body text | 1.1Morning on Dawn, fails AA for body text | 1.8Morning on Dusk, fails AA for body text | 1.8Morning on Twilight, fails AA for body text | 2.0Morning on Autodesk White, fails AA for body text | 10.7Morning on Autodesk Black, passes AA for body text | |
| Autodesk White | 1.1Autodesk White on Hello Yellow, fails AA for body text | 21.0Autodesk White on Autodesk Black, passes AA for body text | 1.5Autodesk White on Warm Slate, fails AA for body text | 5.7Autodesk White on Slate, passes AA for body text | 2.2Autodesk White on Dawn, fails AA for body text | 3.5Autodesk White on Dusk, fails AA for body text | 3.5Autodesk White on Twilight, fails AA for body text | 2.0Autodesk White on Morning, fails AA for body text | 21.0Autodesk White on Autodesk Black, passes AA for body text | ||
| Autodesk Black | 19.6Autodesk Black on Hello Yellow, passes AA for body text | 21.0Autodesk Black on Autodesk White, passes AA for body text | 14.2Autodesk Black on Warm Slate, passes AA for body text | 3.7Autodesk Black on Slate, fails AA for body text | 9.6Autodesk Black on Dawn, passes AA for body text | 6.0Autodesk Black on Dusk, passes AA for body text | 6.0Autodesk Black on Twilight, passes AA for body text | 10.7Autodesk Black on Morning, passes AA for body text | 21.0Autodesk Black on Autodesk White, passes AA for body text |
Sources
- Every color on this page: https://brand.autodesk.com/visual-system/color/
Other technology
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