University of Arizona brand colors
Arizona gives its blue two Pantone numbers rather than one, 281 and 282, and names its wider palette for the Sonoran desert: Azurite, Oasis, Chili, Bloom, Mesa. Fourteen colors in all across primary, neutral, complementary and highlight groups.
Official site: arizona.edu
Every color
| Color | Role | Hex | RGB | HSL | Pantone | CMYK | Preview |
|---|---|---|---|---|---|---|---|
| Arizona Red | primary | #AB0520 | 171, 5, 32 | 350, 94%, 35% | 200 | 18, 100, 83, 8 | Fill screen |
| Arizona Blue | secondary | #0C234B | 12, 35, 75 | 218, 72%, 17% | 281 / 282 | 100, 71, 0, 58 | Fill screen |
| White | background | #FFFFFF | 255, 255, 255 | 0, 0%, 100% | -- | -- | Fill screen |
| Warm Gray | neutral light | #F4EDE5 | 244, 237, 229 | 32, 41%, 93% | -- | -- | Fill screen |
| Cool Gray | neutral light | #E2E9EB | 226, 233, 235 | 193, 18%, 90% | -- | -- | Fill screen |
| Midnight | neutral dark | #001C48 | 0, 28, 72 | 217, 100%, 14% | 2768 | -- | Fill screen |
| Azurite | accent | #1E5288 | 30, 82, 136 | 211, 64%, 33% | 647 | -- | Fill screen |
| Oasis | accent | #378DBD | 55, 141, 189 | 201, 55%, 48% | 7689 | -- | Fill screen |
| Chili | accent | #8B0015 | 139, 0, 21 | 351, 100%, 27% | 202 | -- | Fill screen |
| Bloom | accent | #EF4056 | 239, 64, 86 | 352, 85%, 59% | 710 | -- | Fill screen |
| Sky | accent | #81D3EB | 129, 211, 235 | 194, 73%, 71% | 2905 | -- | Fill screen |
| Leaf | accent | #70B865 | 112, 184, 101 | 112, 37%, 56% | -- | -- | Fill screen |
| River | accent | #007D84 | 0, 125, 132 | 183, 100%, 26% | -- | -- | Fill screen |
| Mesa | accent | #A95C42 | 169, 92, 66 | 15, 44%, 46% | -- | -- | Fill screen |
Contrast pairs
Arizona Red passes AA for body text on white, at 7.6 to 1.
Of 238 ordered pairs in this palette, 78 clear 4.5 to 1 for body text and 126 clear 3 to 1 for large text. Row is the text color, column is the background.
| Text color | Arizona Red | Arizona Blue | White | Warm Gray | Cool Gray | Midnight | Azurite | Oasis | Chili | Bloom | Sky | Leaf | River | Mesa | White | Black |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Arizona Red | 2.0Arizona Red on Arizona Blue, fails AA for body text | 7.6Arizona Red on White, passes AA for body text | 6.5Arizona Red on Warm Gray, passes AA for body text | 6.2Arizona Red on Cool Gray, passes AA for body text | 2.2Arizona Red on Midnight, fails AA for body text | 1.1Arizona Red on Azurite, fails AA for body text | 2.1Arizona Red on Oasis, fails AA for body text | 1.3Arizona Red on Chili, fails AA for body text | 2.0Arizona Red on Bloom, fails AA for body text | 4.5Arizona Red on Sky, fails AA for body text | 3.1Arizona Red on Leaf, fails AA for body text | 1.5Arizona Red on River, fails AA for body text | 1.6Arizona Red on Mesa, fails AA for body text | 7.6Arizona Red on White, passes AA for body text | 2.8Arizona Red on Black, fails AA for body text | |
| Arizona Blue | 2.0Arizona Blue on Arizona Red, fails AA for body text | 15.5Arizona Blue on White, passes AA for body text | 13.3Arizona Blue on Warm Gray, passes AA for body text | 12.6Arizona Blue on Cool Gray, passes AA for body text | 1.1Arizona Blue on Midnight, fails AA for body text | 1.9Arizona Blue on Azurite, fails AA for body text | 4.2Arizona Blue on Oasis, fails AA for body text | 1.6Arizona Blue on Chili, fails AA for body text | 4.1Arizona Blue on Bloom, fails AA for body text | 9.2Arizona Blue on Sky, passes AA for body text | 6.4Arizona Blue on Leaf, passes AA for body text | 3.1Arizona Blue on River, fails AA for body text | 3.2Arizona Blue on Mesa, fails AA for body text | 15.5Arizona Blue on White, passes AA for body text | 1.4Arizona Blue on Black, fails AA for body text | |
| White | 7.6White on Arizona Red, passes AA for body text | 15.5White on Arizona Blue, passes AA for body text | 1.2White on Warm Gray, fails AA for body text | 1.2White on Cool Gray, fails AA for body text | 16.7White on Midnight, passes AA for body text | 8.0White on Azurite, passes AA for body text | 3.7White on Oasis, fails AA for body text | 10.0White on Chili, passes AA for body text | 3.8White on Bloom, fails AA for body text | 1.7White on Sky, fails AA for body text | 2.4White on Leaf, fails AA for body text | 4.9White on River, passes AA for body text | 4.9White on Mesa, passes AA for body text | 21.0White on Black, passes AA for body text | ||
| Warm Gray | 6.5Warm Gray on Arizona Red, passes AA for body text | 13.3Warm Gray on Arizona Blue, passes AA for body text | 1.2Warm Gray on White, fails AA for body text | 1.1Warm Gray on Cool Gray, fails AA for body text | 14.4Warm Gray on Midnight, passes AA for body text | 6.9Warm Gray on Azurite, passes AA for body text | 3.2Warm Gray on Oasis, fails AA for body text | 8.6Warm Gray on Chili, passes AA for body text | 3.3Warm Gray on Bloom, fails AA for body text | 1.4Warm Gray on Sky, fails AA for body text | 2.1Warm Gray on Leaf, fails AA for body text | 4.2Warm Gray on River, fails AA for body text | 4.2Warm Gray on Mesa, fails AA for body text | 1.2Warm Gray on White, fails AA for body text | 18.1Warm Gray on Black, passes AA for body text | |
| Cool Gray | 6.2Cool Gray on Arizona Red, passes AA for body text | 12.6Cool Gray on Arizona Blue, passes AA for body text | 1.2Cool Gray on White, fails AA for body text | 1.1Cool Gray on Warm Gray, fails AA for body text | 13.6Cool Gray on Midnight, passes AA for body text | 6.5Cool Gray on Azurite, passes AA for body text | 3.0Cool Gray on Oasis, fails AA for body text | 8.1Cool Gray on Chili, passes AA for body text | 3.1Cool Gray on Bloom, fails AA for body text | 1.4Cool Gray on Sky, fails AA for body text | 2.0Cool Gray on Leaf, fails AA for body text | 4.0Cool Gray on River, fails AA for body text | 4.0Cool Gray on Mesa, fails AA for body text | 1.2Cool Gray on White, fails AA for body text | 17.1Cool Gray on Black, passes AA for body text | |
| Midnight | 2.2Midnight on Arizona Red, fails AA for body text | 1.1Midnight on Arizona Blue, fails AA for body text | 16.7Midnight on White, passes AA for body text | 14.4Midnight on Warm Gray, passes AA for body text | 13.6Midnight on Cool Gray, passes AA for body text | 2.1Midnight on Azurite, fails AA for body text | 4.5Midnight on Oasis, passes AA for body text | 1.7Midnight on Chili, fails AA for body text | 4.4Midnight on Bloom, fails AA for body text | 9.9Midnight on Sky, passes AA for body text | 6.9Midnight on Leaf, passes AA for body text | 3.4Midnight on River, fails AA for body text | 3.4Midnight on Mesa, fails AA for body text | 16.7Midnight on White, passes AA for body text | 1.3Midnight on Black, fails AA for body text | |
| Azurite | 1.1Azurite on Arizona Red, fails AA for body text | 1.9Azurite on Arizona Blue, fails AA for body text | 8.0Azurite on White, passes AA for body text | 6.9Azurite on Warm Gray, passes AA for body text | 6.5Azurite on Cool Gray, passes AA for body text | 2.1Azurite on Midnight, fails AA for body text | 2.2Azurite on Oasis, fails AA for body text | 1.2Azurite on Chili, fails AA for body text | 2.1Azurite on Bloom, fails AA for body text | 4.8Azurite on Sky, passes AA for body text | 3.3Azurite on Leaf, fails AA for body text | 1.6Azurite on River, fails AA for body text | 1.6Azurite on Mesa, fails AA for body text | 8.0Azurite on White, passes AA for body text | 2.6Azurite on Black, fails AA for body text | |
| Oasis | 2.1Oasis on Arizona Red, fails AA for body text | 4.2Oasis on Arizona Blue, fails AA for body text | 3.7Oasis on White, fails AA for body text | 3.2Oasis on Warm Gray, fails AA for body text | 3.0Oasis on Cool Gray, fails AA for body text | 4.5Oasis on Midnight, passes AA for body text | 2.2Oasis on Azurite, fails AA for body text | 2.7Oasis on Chili, fails AA for body text | 1.0Oasis on Bloom, fails AA for body text | 2.2Oasis on Sky, fails AA for body text | 1.5Oasis on Leaf, fails AA for body text | 1.3Oasis on River, fails AA for body text | 1.3Oasis on Mesa, fails AA for body text | 3.7Oasis on White, fails AA for body text | 5.7Oasis on Black, passes AA for body text | |
| Chili | 1.3Chili on Arizona Red, fails AA for body text | 1.6Chili on Arizona Blue, fails AA for body text | 10.0Chili on White, passes AA for body text | 8.6Chili on Warm Gray, passes AA for body text | 8.1Chili on Cool Gray, passes AA for body text | 1.7Chili on Midnight, fails AA for body text | 1.2Chili on Azurite, fails AA for body text | 2.7Chili on Oasis, fails AA for body text | 2.6Chili on Bloom, fails AA for body text | 5.9Chili on Sky, passes AA for body text | 4.1Chili on Leaf, fails AA for body text | 2.0Chili on River, fails AA for body text | 2.0Chili on Mesa, fails AA for body text | 10.0Chili on White, passes AA for body text | 2.1Chili on Black, fails AA for body text | |
| Bloom | 2.0Bloom on Arizona Red, fails AA for body text | 4.1Bloom on Arizona Blue, fails AA for body text | 3.8Bloom on White, fails AA for body text | 3.3Bloom on Warm Gray, fails AA for body text | 3.1Bloom on Cool Gray, fails AA for body text | 4.4Bloom on Midnight, fails AA for body text | 2.1Bloom on Azurite, fails AA for body text | 1.0Bloom on Oasis, fails AA for body text | 2.6Bloom on Chili, fails AA for body text | 2.3Bloom on Sky, fails AA for body text | 1.6Bloom on Leaf, fails AA for body text | 1.3Bloom on River, fails AA for body text | 1.3Bloom on Mesa, fails AA for body text | 3.8Bloom on White, fails AA for body text | 5.5Bloom on Black, passes AA for body text | |
| Sky | 4.5Sky on Arizona Red, fails AA for body text | 9.2Sky on Arizona Blue, passes AA for body text | 1.7Sky on White, fails AA for body text | 1.4Sky on Warm Gray, fails AA for body text | 1.4Sky on Cool Gray, fails AA for body text | 9.9Sky on Midnight, passes AA for body text | 4.8Sky on Azurite, passes AA for body text | 2.2Sky on Oasis, fails AA for body text | 5.9Sky on Chili, passes AA for body text | 2.3Sky on Bloom, fails AA for body text | 1.4Sky on Leaf, fails AA for body text | 2.9Sky on River, fails AA for body text | 2.9Sky on Mesa, fails AA for body text | 1.7Sky on White, fails AA for body text | 12.4Sky on Black, passes AA for body text | |
| Leaf | 3.1Leaf on Arizona Red, fails AA for body text | 6.4Leaf on Arizona Blue, passes AA for body text | 2.4Leaf on White, fails AA for body text | 2.1Leaf on Warm Gray, fails AA for body text | 2.0Leaf on Cool Gray, fails AA for body text | 6.9Leaf on Midnight, passes AA for body text | 3.3Leaf on Azurite, fails AA for body text | 1.5Leaf on Oasis, fails AA for body text | 4.1Leaf on Chili, fails AA for body text | 1.6Leaf on Bloom, fails AA for body text | 1.4Leaf on Sky, fails AA for body text | 2.0Leaf on River, fails AA for body text | 2.0Leaf on Mesa, fails AA for body text | 2.4Leaf on White, fails AA for body text | 8.7Leaf on Black, passes AA for body text | |
| River | 1.5River on Arizona Red, fails AA for body text | 3.1River on Arizona Blue, fails AA for body text | 4.9River on White, passes AA for body text | 4.2River on Warm Gray, fails AA for body text | 4.0River on Cool Gray, fails AA for body text | 3.4River on Midnight, fails AA for body text | 1.6River on Azurite, fails AA for body text | 1.3River on Oasis, fails AA for body text | 2.0River on Chili, fails AA for body text | 1.3River on Bloom, fails AA for body text | 2.9River on Sky, fails AA for body text | 2.0River on Leaf, fails AA for body text | 1.0River on Mesa, fails AA for body text | 4.9River on White, passes AA for body text | 4.3River on Black, fails AA for body text | |
| Mesa | 1.6Mesa on Arizona Red, fails AA for body text | 3.2Mesa on Arizona Blue, fails AA for body text | 4.9Mesa on White, passes AA for body text | 4.2Mesa on Warm Gray, fails AA for body text | 4.0Mesa on Cool Gray, fails AA for body text | 3.4Mesa on Midnight, fails AA for body text | 1.6Mesa on Azurite, fails AA for body text | 1.3Mesa on Oasis, fails AA for body text | 2.0Mesa on Chili, fails AA for body text | 1.3Mesa on Bloom, fails AA for body text | 2.9Mesa on Sky, fails AA for body text | 2.0Mesa on Leaf, fails AA for body text | 1.0Mesa on River, fails AA for body text | 4.9Mesa on White, passes AA for body text | 4.3Mesa on Black, fails AA for body text | |
| White | 7.6White on Arizona Red, passes AA for body text | 15.5White on Arizona Blue, passes AA for body text | 1.2White on Warm Gray, fails AA for body text | 1.2White on Cool Gray, fails AA for body text | 16.7White on Midnight, passes AA for body text | 8.0White on Azurite, passes AA for body text | 3.7White on Oasis, fails AA for body text | 10.0White on Chili, passes AA for body text | 3.8White on Bloom, fails AA for body text | 1.7White on Sky, fails AA for body text | 2.4White on Leaf, fails AA for body text | 4.9White on River, passes AA for body text | 4.9White on Mesa, passes AA for body text | 21.0White on Black, passes AA for body text | ||
| Black | 2.8Black on Arizona Red, fails AA for body text | 1.4Black on Arizona Blue, fails AA for body text | 21.0Black on White, passes AA for body text | 18.1Black on Warm Gray, passes AA for body text | 17.1Black on Cool Gray, passes AA for body text | 1.3Black on Midnight, fails AA for body text | 2.6Black on Azurite, fails AA for body text | 5.7Black on Oasis, passes AA for body text | 2.1Black on Chili, fails AA for body text | 5.5Black on Bloom, passes AA for body text | 12.4Black on Sky, passes AA for body text | 8.7Black on Leaf, passes AA for body text | 4.3Black on River, fails AA for body text | 4.3Black on Mesa, fails AA for body text | 21.0Black on White, passes AA for body text |
Sources
- Every color on this page: https://marcom.arizona.edu/brand-guidelines/colors
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