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ColorScreens

University of Denver brand colors

Denver states the requirement rather than suggesting it: DU Crimson must appear in every visual communication. The secondary palette is labelled explicitly as unable to stand in for a primary, which is a stricter line than most institutions draw.

Official site: du.edu

Every color

ColorRoleHexRGBHSLPantoneCMYKPreview
DU Crimsonprimary#BA0C2F186, 12, 47348, 88%, 39%2003, 100, 70, 12Fill screen
DU Goldsecondary#A89968168, 153, 10446, 27%, 53%750310, 15, 50, 29Fill screen
Whitebackground#FFFFFF255, 255, 2550, 0%, 100%--0, 0, 0, 0Fill screen
Blackneutral dark#0000000, 0, 00, 0%, 0%--10, 10, 10, 100Fill screen
DU Crimson Secondaryaccent#D55154213, 81, 84359, 61%, 58%----Fill screen
Navy Secondaryaccent#37506055, 80, 96203, 27%, 30%----Fill screen
Dark Grey Secondaryneutral dark#54565B84, 86, 91223, 4%, 34%----Fill screen
Garnet Red Secondaryaccent#8A1538138, 21, 56342, 74%, 31%----Fill screen
DU Gold Tintaccent#CCBA8C204, 186, 14043, 39%, 67%----Fill screen
Light Grey Tintneutral light#928E91146, 142, 145315, 2%, 56%----Fill screen
Light Gold Tintneutral light#D5D2C5213, 210, 19749, 16%, 80%----Fill screen
Blue Spruce Tintaccent#76918B118, 145, 139167, 11%, 52%----Fill screen

Contrast pairs

DU Crimson passes AA for body text on white, at 6.6 to 1.

Of 178 ordered pairs in this palette, 56 clear 4.5 to 1 for body text and 82 clear 3 to 1 for large text. Row is the text color, column is the background.

Text colorDU CrimsonDU GoldWhiteBlackDU Crimson SecondaryNavy SecondaryDark Grey SecondaryGarnet Red SecondaryDU Gold TintLight Grey TintLight Gold TintBlue Spruce TintWhiteBlack
DU Crimson2.3DU Crimson on DU Gold, fails AA for body text6.6DU Crimson on White, passes AA for body text3.2DU Crimson on Black, fails AA for body text1.6DU Crimson on DU Crimson Secondary, fails AA for body text1.3DU Crimson on Navy Secondary, fails AA for body text1.1DU Crimson on Dark Grey Secondary, fails AA for body text1.4DU Crimson on Garnet Red Secondary, fails AA for body text3.5DU Crimson on DU Gold Tint, fails AA for body text2.0DU Crimson on Light Grey Tint, fails AA for body text4.3DU Crimson on Light Gold Tint, fails AA for body text1.9DU Crimson on Blue Spruce Tint, fails AA for body text6.6DU Crimson on White, passes AA for body text3.2DU Crimson on Black, fails AA for body text
DU Gold2.3DU Gold on DU Crimson, fails AA for body text2.8DU Gold on White, fails AA for body text7.4DU Gold on Black, passes AA for body text1.4DU Gold on DU Crimson Secondary, fails AA for body text3.0DU Gold on Navy Secondary, fails AA for body text2.6DU Gold on Dark Grey Secondary, fails AA for body text3.3DU Gold on Garnet Red Secondary, fails AA for body text1.5DU Gold on DU Gold Tint, fails AA for body text1.1DU Gold on Light Grey Tint, fails AA for body text1.9DU Gold on Light Gold Tint, fails AA for body text1.2DU Gold on Blue Spruce Tint, fails AA for body text2.8DU Gold on White, fails AA for body text7.4DU Gold on Black, passes AA for body text
White6.6White on DU Crimson, passes AA for body text2.8White on DU Gold, fails AA for body text21.0White on Black, passes AA for body text4.1White on DU Crimson Secondary, fails AA for body text8.5White on Navy Secondary, passes AA for body text7.3White on Dark Grey Secondary, passes AA for body text9.3White on Garnet Red Secondary, passes AA for body text1.9White on DU Gold Tint, fails AA for body text3.2White on Light Grey Tint, fails AA for body text1.5White on Light Gold Tint, fails AA for body text3.4White on Blue Spruce Tint, fails AA for body text21.0White on Black, passes AA for body text
Black3.2Black on DU Crimson, fails AA for body text7.4Black on DU Gold, passes AA for body text21.0Black on White, passes AA for body text5.1Black on DU Crimson Secondary, passes AA for body text2.5Black on Navy Secondary, fails AA for body text2.9Black on Dark Grey Secondary, fails AA for body text2.3Black on Garnet Red Secondary, fails AA for body text11.0Black on DU Gold Tint, passes AA for body text6.5Black on Light Grey Tint, passes AA for body text13.8Black on Light Gold Tint, passes AA for body text6.2Black on Blue Spruce Tint, passes AA for body text21.0Black on White, passes AA for body text
DU Crimson Secondary1.6DU Crimson Secondary on DU Crimson, fails AA for body text1.4DU Crimson Secondary on DU Gold, fails AA for body text4.1DU Crimson Secondary on White, fails AA for body text5.1DU Crimson Secondary on Black, passes AA for body text2.1DU Crimson Secondary on Navy Secondary, fails AA for body text1.8DU Crimson Secondary on Dark Grey Secondary, fails AA for body text2.3DU Crimson Secondary on Garnet Red Secondary, fails AA for body text2.1DU Crimson Secondary on DU Gold Tint, fails AA for body text1.3DU Crimson Secondary on Light Grey Tint, fails AA for body text2.7DU Crimson Secondary on Light Gold Tint, fails AA for body text1.2DU Crimson Secondary on Blue Spruce Tint, fails AA for body text4.1DU Crimson Secondary on White, fails AA for body text5.1DU Crimson Secondary on Black, passes AA for body text
Navy Secondary1.3Navy Secondary on DU Crimson, fails AA for body text3.0Navy Secondary on DU Gold, fails AA for body text8.5Navy Secondary on White, passes AA for body text2.5Navy Secondary on Black, fails AA for body text2.1Navy Secondary on DU Crimson Secondary, fails AA for body text1.1Navy Secondary on Dark Grey Secondary, fails AA for body text1.1Navy Secondary on Garnet Red Secondary, fails AA for body text4.4Navy Secondary on DU Gold Tint, fails AA for body text2.6Navy Secondary on Light Grey Tint, fails AA for body text5.6Navy Secondary on Light Gold Tint, passes AA for body text2.5Navy Secondary on Blue Spruce Tint, fails AA for body text8.5Navy Secondary on White, passes AA for body text2.5Navy Secondary on Black, fails AA for body text
Dark Grey Secondary1.1Dark Grey Secondary on DU Crimson, fails AA for body text2.6Dark Grey Secondary on DU Gold, fails AA for body text7.3Dark Grey Secondary on White, passes AA for body text2.9Dark Grey Secondary on Black, fails AA for body text1.8Dark Grey Secondary on DU Crimson Secondary, fails AA for body text1.1Dark Grey Secondary on Navy Secondary, fails AA for body text1.3Dark Grey Secondary on Garnet Red Secondary, fails AA for body text3.8Dark Grey Secondary on DU Gold Tint, fails AA for body text2.3Dark Grey Secondary on Light Grey Tint, fails AA for body text4.8Dark Grey Secondary on Light Gold Tint, passes AA for body text2.2Dark Grey Secondary on Blue Spruce Tint, fails AA for body text7.3Dark Grey Secondary on White, passes AA for body text2.9Dark Grey Secondary on Black, fails AA for body text
Garnet Red Secondary1.4Garnet Red Secondary on DU Crimson, fails AA for body text3.3Garnet Red Secondary on DU Gold, fails AA for body text9.3Garnet Red Secondary on White, passes AA for body text2.3Garnet Red Secondary on Black, fails AA for body text2.3Garnet Red Secondary on DU Crimson Secondary, fails AA for body text1.1Garnet Red Secondary on Navy Secondary, fails AA for body text1.3Garnet Red Secondary on Dark Grey Secondary, fails AA for body text4.9Garnet Red Secondary on DU Gold Tint, passes AA for body text2.9Garnet Red Secondary on Light Grey Tint, fails AA for body text6.2Garnet Red Secondary on Light Gold Tint, passes AA for body text2.8Garnet Red Secondary on Blue Spruce Tint, fails AA for body text9.3Garnet Red Secondary on White, passes AA for body text2.3Garnet Red Secondary on Black, fails AA for body text
DU Gold Tint3.5DU Gold Tint on DU Crimson, fails AA for body text1.5DU Gold Tint on DU Gold, fails AA for body text1.9DU Gold Tint on White, fails AA for body text11.0DU Gold Tint on Black, passes AA for body text2.1DU Gold Tint on DU Crimson Secondary, fails AA for body text4.4DU Gold Tint on Navy Secondary, fails AA for body text3.8DU Gold Tint on Dark Grey Secondary, fails AA for body text4.9DU Gold Tint on Garnet Red Secondary, passes AA for body text1.7DU Gold Tint on Light Grey Tint, fails AA for body text1.3DU Gold Tint on Light Gold Tint, fails AA for body text1.8DU Gold Tint on Blue Spruce Tint, fails AA for body text1.9DU Gold Tint on White, fails AA for body text11.0DU Gold Tint on Black, passes AA for body text
Light Grey Tint2.0Light Grey Tint on DU Crimson, fails AA for body text1.1Light Grey Tint on DU Gold, fails AA for body text3.2Light Grey Tint on White, fails AA for body text6.5Light Grey Tint on Black, passes AA for body text1.3Light Grey Tint on DU Crimson Secondary, fails AA for body text2.6Light Grey Tint on Navy Secondary, fails AA for body text2.3Light Grey Tint on Dark Grey Secondary, fails AA for body text2.9Light Grey Tint on Garnet Red Secondary, fails AA for body text1.7Light Grey Tint on DU Gold Tint, fails AA for body text2.1Light Grey Tint on Light Gold Tint, fails AA for body text1.1Light Grey Tint on Blue Spruce Tint, fails AA for body text3.2Light Grey Tint on White, fails AA for body text6.5Light Grey Tint on Black, passes AA for body text
Light Gold Tint4.3Light Gold Tint on DU Crimson, fails AA for body text1.9Light Gold Tint on DU Gold, fails AA for body text1.5Light Gold Tint on White, fails AA for body text13.8Light Gold Tint on Black, passes AA for body text2.7Light Gold Tint on DU Crimson Secondary, fails AA for body text5.6Light Gold Tint on Navy Secondary, passes AA for body text4.8Light Gold Tint on Dark Grey Secondary, passes AA for body text6.2Light Gold Tint on Garnet Red Secondary, passes AA for body text1.3Light Gold Tint on DU Gold Tint, fails AA for body text2.1Light Gold Tint on Light Grey Tint, fails AA for body text2.2Light Gold Tint on Blue Spruce Tint, fails AA for body text1.5Light Gold Tint on White, fails AA for body text13.8Light Gold Tint on Black, passes AA for body text
Blue Spruce Tint1.9Blue Spruce Tint on DU Crimson, fails AA for body text1.2Blue Spruce Tint on DU Gold, fails AA for body text3.4Blue Spruce Tint on White, fails AA for body text6.2Blue Spruce Tint on Black, passes AA for body text1.2Blue Spruce Tint on DU Crimson Secondary, fails AA for body text2.5Blue Spruce Tint on Navy Secondary, fails AA for body text2.2Blue Spruce Tint on Dark Grey Secondary, fails AA for body text2.8Blue Spruce Tint on Garnet Red Secondary, fails AA for body text1.8Blue Spruce Tint on DU Gold Tint, fails AA for body text1.1Blue Spruce Tint on Light Grey Tint, fails AA for body text2.2Blue Spruce Tint on Light Gold Tint, fails AA for body text3.4Blue Spruce Tint on White, fails AA for body text6.2Blue Spruce Tint on Black, passes AA for body text
White6.6White on DU Crimson, passes AA for body text2.8White on DU Gold, fails AA for body text21.0White on Black, passes AA for body text4.1White on DU Crimson Secondary, fails AA for body text8.5White on Navy Secondary, passes AA for body text7.3White on Dark Grey Secondary, passes AA for body text9.3White on Garnet Red Secondary, passes AA for body text1.9White on DU Gold Tint, fails AA for body text3.2White on Light Grey Tint, fails AA for body text1.5White on Light Gold Tint, fails AA for body text3.4White on Blue Spruce Tint, fails AA for body text21.0White on Black, passes AA for body text
Black3.2Black on DU Crimson, fails AA for body text7.4Black on DU Gold, passes AA for body text21.0Black on White, passes AA for body text5.1Black on DU Crimson Secondary, passes AA for body text2.5Black on Navy Secondary, fails AA for body text2.9Black on Dark Grey Secondary, fails AA for body text2.3Black on Garnet Red Secondary, fails AA for body text11.0Black on DU Gold Tint, passes AA for body text6.5Black on Light Grey Tint, passes AA for body text13.8Black on Light Gold Tint, passes AA for body text6.2Black on Blue Spruce Tint, passes AA for body text21.0Black on White, passes AA for body text
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Sources

All 92 colleges & universities, A to Z

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